How to build trust with your company profile (9 Tips)

People do business with people they trust. In this article, I talk about some of the information you can include in your company profile to build trust and credibility with your audience. To start us off, a company profile is your business introduction document that talks about who you are and what you do. Irrespective of […]

7 Tips for law firm website owners in Kenya and beyond

This article will give you helpful tips that you can implement today to improve your law firm website. 1. Existing myths and misconception “Good liars make good lawyers” probably you have heard this expression among others. Unfortunately, the society generally perceives lawyers to be liars. This could be as a result of the nature of […]

How to vet and create content from your sales lead

A sales lead is anyone who has shown interest in your products or services, this could be through email, social media, face to face or call. Sales lead can be classified as either hot or cold. A hot lead is from a person who has done their research about your business, know who you are […]

Getting started with online paid advertising in Kenya

I know you probably have done research on this topic , here are main benefits you get from online paid advertising. But first… what is Online paid advertising? These are ads you pay to be shown online on social media platforms and websites. Benefits of online paid advertising. 1. Online advertising gives you the power […]

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