Caribbean Vibe brand identity for a Bar

Tortuga Rum Bar was in need of a brand identity.

The partners had brainstormed and settled on an idea for their logo, which they roughly sketched. Below is the rough sketch.

Tortuga Rum Bar logo idea sketch
Tortuga Rum Bar logo – idea sketch

We did a custom illustration and brought it together with other elements to create a strong brand identity with a Caribbean feel as the client requested.

Part of the deliverables was the logo as an outline.

Project Details
Brand identity
February, 2021
Tortuga Rum Bar